Maybe I shouldn’t be so harsh with my friend. I mean, with web 2.0-social networking-ubiquitous ad placement monetization-etc., and our concurrent poverty of attention and time, isn’t every relationship and interaction becoming something to be “leveraged” and capitalized – in the truest sense of the word? If you click on my page or download my friend’s song, me and my friend and many other middle-people can make money…and it’s so scalable!

Sort of makes the Mary Kay’s of yesteryear look tame (pink cars and all).